Communication theories can relate to one another, for example agenda setting theory, uses and gratifications theory and expectancy violations theory. The basic idea of agenda setting theory is that media can determine what we see and how we see it such as two different news channels, one can show us the republican side of everything in the world, FOX News, and then the other can show the democratic side, PBS News. Then uses and gratifications theory is the feeling of relief we get some certain types of media and communication, such as the use of Facebook some people get the feeling of relief knowing that they have friends back home that they can’t talk to without the use of Facebook, also there is Tumblr where people go to escape the real world for while. And expectancy violations theory shows the things that we expect to see and have shown towards us, such as in this episode of Beyblade we see the character of Tyson and his team at a fancy restaurant and he just attacks the buffet table, but at a fancy restaurant you are expected to act in a different manner and dress nicely. View from one minute in to 2:04, https://www.youtube.com/watch?v=hYv6JQW7PQc
All three of these connect to each other in that with agenda setting, depending on your political party, we see on the news what we want to see and hear that in turn gives us a gratification of hearing what our party has to say, but when a member of the other party is on the news and they say something that we don’t want to hear about our own party can cause a violation in us.
These theories are related to each other in the film called Play Again. This film takes a group of kids who spend the majority of their time playing videogames, watching TV, or texting out into the wilderness. Within the world that the kids were in of social media they had an agenda, especially in video games they know what they are going to do and how do it and that that’s what they were going to do when they got home, whereas when they went into the wilderness they had no agenda of any sort. But in the world of social media the kids have had an interview and most of them had stated that they got some kind of gratification from playing the video games and texting with the feeling that they have friends and they got to experience this in the wilderness as well. With expectancy violations theory what some of the kids saw in video games like Call of Duty the kids were expecting the real life military would be like that but it’s not, and when they went out into the wilderness it was not what they were expecting and not as easy as they though it should be. I suggest you watch this video it’s a very interesting film to watch.
The more time children spend on screen the more they do the more they lose that sense of nature and touch and using our sense to learn about new things and soon the communication they have will no longer be face-to-face but on screen and when they go out into public they will have no way or understanding of how to talk to people. Society will become nothing more than a computer run society with no one talking to each other or walking around in nature, no one will know what rain or snow feels like or even grass, because that will not be around in the computer run society.
Griffin, Emory A. A First Look at Communication Theory. Boston: McGraw-Hill, 2006. Print.